Monday, December 28, 2009

Post-production

Their corporate video producers work closely with you and your team. They organise the information on your company, products and/or services, develop it through research and consultation, and produce an outstanding video production script that meets your business needs and approval.

Once you are satisfied with the script, they then move on to the next step of production.

This phase of video production includes the use of several marketing tools and business intelligence to communicate effectively with your customers, influence them, and motivate them to change.

Corporate video producers may include a high profile interview, a demonstration, an event, a live show, or any other programme to convince your target audience.

You can also get post-production corporate video services ranging from pinpoint accurate editing, outstanding graphics, and a host of 3D and multi-layering and compositing effects, to strong motivation, or a crystal clear exposition of your subject.

Friday, December 18, 2009

Corporate Video Production

Mention corporate videos to most employees and you will hear the audible groan. Give staff another five minutes and you will hear the collective Zzzzzzzzz. Corporate video production has no need to be viewed that way any longer.


VideoTile can give your corporate video real impact making staff sit up and pay attention to the message your company wants to be heard.


Our team of professional scriptwriters, working closely with your company, create a buzz in the boardroom, chatter in the canteen and cause a stir in the staffroom. However, you may already have a script in mind, no problem. Videotile will help you present your script in such a way as to practically put a hand out and shake your staff awake. VideoTile pride themselves on their versatility during corporate video production and work with you to create your ideal not ours. Want your script or ours? You get it. Want your own presenter? Done. Alternatively, VideoTile can provide talented actors or actresses to present your corporate video in the most engaging way possible and because video is the most effective tool of communication, a corporate video may be used to get your company message across in many different spheres:


  • Communicate company message

  • Health and safety issues

  • Training staff

  • Sales

  • Promotions

  • Infomercials

  • As a Corporate pat on the back

A corporate video production can be used to communicate many different issues:


  • To motivate staff

  • To express company values

  • To inform staff

  • To express company values

  • To emphasise who you are, what you do and how you operate

  • To highlight your company social responsibility (CSR)

  • To explain your customer relationship management (CRM)

A corporate video production uses the latest most innovative flash technology available, not only, allowing you to incorporate your company logo but you choose the backgrounds. By emphasising key elements with the use of scrolling or static text, you can be assured that your information is well and truly hitting home.


An entertaining, engaging corporate video offers your company a multimedia business communication tool which turns indifference into undivided attention.

Training Video Production

f you provide a service to your clients, you might want to invest in training video production. This is because it helps your company in several ways. Pretty soon, you would be using the training video production to boost the sales of your company. With a training video production, you can make sure that company workers will know what the company is all about and what they can do to be productive members of it. And in order to achieve such objectives, your training video production will need to be the best it can be.

If you want your training video production to be most effective, you will need to consider several things. First off, the training video production must be conducted in the simple language easily understood by most members of your company. After all, how can they appreciate the meaning behind your company’s words if you cannot effectively communicate well in the training video production?

Second, your training video production must come in several volumes. Each volume must be particular to the needs of specific groups of people in the company. Training video production must be special to the different departments so they can distinguish between the different roles people play in the company. For example, the training video production of those new in the Human Resources Department will focus on the skills required by that department.

The training video production for the Finance Department will focus on aspects of Finance that affects the company as well. It is then very well worth to note the fact that the training video production can be used by many people in the company. This is also true when people transfer from one department to another. The video production can be used in lieu of an actual trainer on the first couple of days as the new member can simply immerse himself in watching the video by himself.

Fourth, the video production must be able to showcase the different people who head the different departments. In the training video production, the new staffers must be able to acquaint or familiarize themselves with the people who are part of the department as heads. This is to their benefit because the training video production will help them get to know the company management team in the halls or in meetings.

Thanks to the video production, they will be able to set their confidence when meeting with the bosses. As you can see, having a video production does a lot of great things for your company. All you really need to focus on is to make sure it is of top quality. You can even ask the new hires on feedback of the training material you make.

If the feedback is good, then by all means let other people watch it as well. If the feedback contains room for improvement, you can focus on these areas to make the training video better and more effective. You should be on your way on making the best training video there is.

Thursday, December 3, 2009

What your audience wants.

Your audience wants to know about your organisation, its scope and capabilities, products and services.

A video has to be short, powerful, and interesting.
The length of any video is determined by its audience, let’s say a sales rep is playing your company corporate video to a marketing director. They can’t spend half an hour watching your video; it needs to be short and straight to the point. Create Promotional videos for selling your products to the public


Your message has to be clear and direct.
You have a limited time frame to deliver your message in, so make sure your video relates your business at its best. Instead of rambling on about every accomplishment, the company has achieved in its history focus on a few resent ones.Training videos for lectures and safety courses.

Do not try and shove all your products in one video.
Only show your best. Covering all your services and products in a corporate company video is a bad idea. Why? Because you could end up with a 6 hour long infomercial. Always remember strive to accomplish your objective. Create the right video production for the job.

Give them the right information.
You know your clients communicate with them. When visiting your clients don’t show them a video that doesn’t relate to their industry make sure its relevant. Create a targeted message specifically designed to impress them. Induction videos help with training of new staff.Use corporate videos to show off your business to your clients.

Company film or company video


When you need a video that can accomplish a business objective, choose a company video.

When it comes to today’s corporate social environments companies look for new ways to create new and convert more sales from their existing clients or winning more contracts.
The uses of a company video:

  • Promoting your company in a professional light no other medium can achieve.
  • To create interest in your products and services to generate leads.
  • To sell more to existing clients.

In essence a company video delivers a consistent, repeatable message to your target audience.
A business video can:

  • Make your company look more impressive.
  • Demonstrate your products and services, show off your premises and facilities
  • Be a selling tool for your company at trade shows or on the internet.

Why use a company video?
Because the message in it is consistent, it always delivers your message on cue, it is a reliable way of communicating to anyone, visuals and sound speak to everyone.And impresses with its impact, video is remembered.


The following links are for company owners, directors and management personal who want to produce a video for their company to help do any of the above mentioned.


What your audience want.

What a company video can achieve

What you can expect from your video

How to plan your company video message.

Practical tips for your video.

Read more about my services at AD-land Video Productions